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Working in the Gig Economy is the ultimate guide to successfully navigating the new flexible world of work

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Brand Management: Principles and Practices Subclass_Singapore Others - Resources and the alpha who isBrand Management: Principles and Practices is a comprehensive textbook designed for post graduate management programs students specializing in marketing. It explores core concepts of branding and illustrates them through numerous examples, exhibits, figures, images, case studies, and videos. Divided into five sections, first section gives an introduction to branding, creating a brand, and understanding how organizational culture helps in successful